Scope of work for Logo Design (Full Package) for Business Owners:

Objective:

The primary objective of this scope of work is to create a unique and visually compelling logo that represents your brand identity. A well-designed logo is a key element in building brand recognition and establishing a strong visual presence. This scope of work outlines the tasks and deliverables involved in the full logo design package.

1. Initial Consultation: Design Brief: We will begin with a detailed discussion to understand your business, brand values, target audience, and design preferences.
   
   
2. Concept Development:
   Research and Inspiration: We will conduct research to gather inspiration and insights for the logo design process. Concept Creation: Our design team will develop multiple logo concepts that reflect your brand’s identity.
3.  Design Presentation:
   • Concept Review: We will present the logo concepts to you for review and feedback.
   • Revision Rounds: Based on your feedback, we will refine and make adjustments to the chosen concept.
4. Finalisation:
   Colour Selection: We will determine the color palette for the logo, ensuring it aligns with your brand’s personality.
   Typography: We will select suitable typography and fonts that complement the logo design.

5. Logo Variations: Variations: We will create different versions of the logo, including horizontal, vertical, monochrome, and colour variations, to suit various applications.
   
6. File Formats:
   • File Delivery: You will receive the logo in various file formats, including vector files (AI, EPS, SVG) and raster files (PNG, JPG), suitable for print and digital use.
7. Brand Guidelines (Optional):
   • If desired, we can create a brand guidelines document that outlines logo usage rules, color codes, and typography for consistent brand representation.

    

8. Ownership and Copyright:
   • Ownership Transfer: Upon completion and payment, you will have full ownership and copyright of the logo design.

9. Consultation and Recommendations:
   Client Meetings: We will schedule regular meetings to discuss the design process, feedback, and approvals.

10. Project Timeline:The timeline for this project will be discussed and agreed upon during the initial consultation.
    By the completion of this scope of work, you will have a professionally designed logo that encapsulates your brand’s identity and values. We are dedicated to providing you with a distinctive and memorable logo that sets the foundation for strong brand recognition and visual cohesion in your business’s branding materials and communications.